Everyone Likes a Compliment
Obviously, properly positioning the message is critical. It must be clear as a bell and sent through channels that people relate to. While that might be TV, newspapers or the internet, that channel might also be … you. How do you make sure you are getting across and penetrating the target?
Having a great disposition and a positive, confident outlook always helps. We know that people respond to affability. “Everyone likes a compliment,” wrote Abraham Lincoln to Thurlow Weed in 1865, as noted in Donald Phillips’ book, Lincoln on Leadership. The passage says, “As a lawyer in Springfield the effect of his compliments on others provided a powerful motivational force in getting things accomplished.”
We all know that compliments sincerely and honestly given tend to put people in a good mood and make them more receptive and open-minded to ideas and thoughts that a communicator or leader would like them to consider.
Labels: communications, Makovsky, Public Relations
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